Product Description Invented by Japanese pharmacist Yoshihito now Atari in 1957, Yu-Be (pronounced “YOO-BEE”) is a glycerin-based moisturizing cream enriched with vitamin e, vitamin b2 and camphor. It's the uniquely high glycerin content (achieved through a special manufacturing process in japan), which makes Yu-Be moisturizing skin cream so effective on serious dry skin anywhere on the body (including face and lips) and truly sets it apart from other creams. Brand Story Invented in 1957, Yu-Be is a line of skin care products that address all types of dry skin issues anywhere on the body. Yu-Be remains one of the longest-selling and best-selling skin care products in Japan today.
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